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hello everyone all SEO up there I have a
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quick tip for you it's not about like
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how to be better SEO it's about how to
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read search engine patents in a way that
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is super simple if you didn't know that
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tip cool it's going to be a long video
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but it's very easy essentially you go to
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a notebook LM and you can create uh you
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can upload sources here so you can
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upload these kind of files a website URL
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a YouTube videos or copy text and what
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this does you can add up to 50 sewer
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sources and what this why this is
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interesting is when you start reading
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patters um it can become very like weird
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to understand so what I did is I came
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here over the years I got all the
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patents URLs like it's a ton of patents
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here uh and what I did is I scraped the
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citation count to see the one that were
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the most quoted and then I pass the top
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there and when I did is now that what
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you can do is you take your sources and
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you can start asking right questions to
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know about how this works so you could
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say okay show me the most commonly
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mentioned ranking things that influence
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ranking and this is starting to be cool
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because this is not like Google telling
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you okay these are the ranking factors
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or these are not ranking factors those
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are the patents that tell you what are
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used in ranking so I've looked at user
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Behavior data query revisions
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navigational metrics entity metrics
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cooccurrences and everything is cited by
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the search engine ranking where it is so
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this is fantastic because you have like
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that snapshot that tells you exactly um
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what this is about uh you have the
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source you can see okay which are the
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patterns that are the most quoted like
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you can see that uh number one is quoted
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very often uh number 12 a little bit
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less uh and you start having more
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information like this so you have like
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okay query bread okay this is a factor I
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don't know about query bread so what is
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query bread and what it it will tell you
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exactly what this is oh fine fantastic
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how can we prevent Google from flagging
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our website has a Spam
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site so you can ask many questions so
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you can see here okay query breath gives
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you the definition it gives you how it's
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calculated it gives you a bunch of
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information so now you can start
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focusing exactly on what you want to
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know and this is fantastic because now
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you look okay uh D let just you don't
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want to be penalized by spam okay you
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could have all that and then you can
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come to your employer and say okay look
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like this is fantastic we know this we
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we shouldn't be doing this or um like
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indexing a bunch of pages
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indexed by Google maybe this can help I
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don't know if they talk about indexing
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that much but uh yeah there is a
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multiple index here so okay uh index
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thing okay manage crawl rate avoid
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blocking Google crawlers proper side
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infrastructure all that is stuff that we
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know fine but you know that you're
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searching things that are related to
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pents and whenever you find something
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that you don't know about uh like
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doorway pag is fine you know like if
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you're an SEO you know about the pages
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where they are uh fine okay page quality
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now okay what are the
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signals of page quality and this is
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where it becomes interesting because
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like a lot of people are looking at um
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the quality evaluator guideline you
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could pass the quality evaluator
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guideline as for example of whatever you
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want so again this is coming to be a
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long video uh but like you you can save
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the note you can copy you can like uh
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is relatively great and you can go
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further and you could just okay I just
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passed anything that is related to AI
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overview because I want to know what
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search generative information retrieval
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works so okay uh tell
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process process of how generative
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work so now you can learn about exactly
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like the technology because what I did
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is I passed a keynote that talk
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extensively about this I have a bunch of
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pattern that shows the technology that
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we used uh I have ai overviews uh here
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you have okay it works indexing
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retrieval finds what we know okay what
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are synthetic queries you can look into
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this what is a differential
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able search engine all that gives you a
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starting point where to go and we've
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played around feel free to play around
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on your own time it was good
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uh it was nice showing you bye SEO was
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very good please like And subscribe to
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this video and see you next time
